Google AdX Monetization

Direct AdX onboarding, account hygiene, line item architecture and yield experiments tuned to your inventory.

  • AdX account setup and verification
  • Block lists and brand safety configuration
  • Floor pricing experiments
  • Native, display, video and outstream formats
  • Refresh logic tuned to viewability

MCM MA Monetization

Manage Account partnerships for publishers needing direct AdX access through a Google Certified Partner.

  • MCM MA application and approval support
  • Policy compliance review
  • Revenue share transparency
  • Direct billing visibility
  • Dedicated AdOps engineer

MCM MI Monetization

Manage Inventory routing for publishers that qualify under our network — fastest path to AdX demand.

  • MCM MI inventory onboarding
  • Quality control before approval
  • Faster activation than direct AdX
  • Pooled demand benefits
  • Compliance monitoring

Header Bidding Solutions

Prebid wrappers, server-side bidding and partner orchestration to surface the highest bid every time.

  • Prebid.js setup and tuning
  • Server-to-server bidding (Prebid Server)
  • Floor pricing engine
  • Latency monitoring
  • Partner add/remove based on yield

Programmatic Revenue Optimization

Continuous experiments — pricing rules, demand routing, viewability tuning — to bend the yield curve up.

  • Weekly yield reviews
  • A/B experiments on floors and refresh
  • Demand path optimization (SPO)
  • Bid landscape analysis
  • Revenue forecasting

Ad Operations Management

A senior AdOps team running daily trafficking, troubleshooting and policy compliance for your stack.

  • Daily order trafficking
  • Creative QA and approval
  • Discrepancy investigation
  • Policy violation resolution
  • Stakeholder reporting

Google Ad Manager Setup

Architecture and migration for new or messy GAM 360 instances. Done once, done right.

  • GAM 360 setup and migration
  • Ad unit hierarchy design
  • Key-value targeting strategy
  • Yield groups configuration
  • Reporting templates

Traffic Quality Monitoring

Continuous monitoring of traffic sources, IVT signatures and audience quality to keep demand confident.

  • IAS/DV-style IVT detection
  • Source-level traffic scoring
  • Audience quality reports
  • Demand partner relationship protection
  • Daily anomaly alerts

CTV & OTT Monetization

Connected TV and OTT publishers — VAST setup, SSAI integration and premium video demand routing.

  • VAST 4.x and VPAID integration
  • Server-side ad insertion (SSAI)
  • CTV demand partner activation
  • Audience targeting on streaming inventory
  • Fill rate optimization for video
Comparison

What changes when you move to FireADX.

Most publishers today

  • Single demand source, capped CPMs
  • Static floors, no experiments
  • Manual reports stitched from 4+ tools
  • IVT discovered in invoices, not before
  • Policy violations surface as suspensions

With FireADX

  • AdX + MCM + Header Bidding competing every impression
  • Weekly yield experiments and dynamic floors
  • One real-time dashboard, API-connected
  • IVT Shield catches issues before demand does
  • Policy hygiene managed daily by senior AdOps
FAQ

Common questions from publishers.

Most publishers go from contract to live revenue in 7–14 days. MCM approvals add a few extra days depending on inventory quality and Google review queue.

Yes — we run MCM MI routing for publishers that don't yet qualify for direct AdX, so smaller publishers still access premium Google demand.

Revenue share depends on services and volume. We always present transparent terms with no hidden deductions. Talk to us via the contact page for a quote.

Always. Your Google Ad Manager network, AdSense account and ad-server data remain under your ownership. We operate inside your environment, not on top of it.

Our AdOps team monitors policy signals daily. If a violation surfaces we triage, contain and resolve before demand partners flag it — protecting your relationships and revenue.

Ready to fire up your ad revenue?

Apply for monetization or talk to an AdTech expert. We onboard premium publishers continuously and replies arrive within one business day.

Apply For Monetization Talk To Experts